Sales of espresso machines with built-in grinders have now surpassed those of capsule machines among consumers, after many years of the latter's dominance. Because the public is not mistaken: it's much better to buy coffee in bean form, and here's why:

Responsibility - nf

Generally speaking, larger packages allow for less packaging and are more attractive from this point of view, provided that you don't throw away half the package of food purchased if it goes out of date. For example, an aluminum capsule contains 5 grams of coffee for 2 grams of aluminum, sometimes with additional cardboard or plastic.
A package of coffee beans generally contains 250g of coffee for 10 to 15 grams of cardboard/paper/aluminum depending on the roaster . If we compare only the weight, it is already 10 times less.

Celsius. wants to push the envelope further by offering you a bag made from 100% recyclable material (PE) and thus avoids the use of aluminum, the extraction conditions of which are harmful to the environment.

Our bag is made of a single type of plastic, which allows it to be recycled more easily and does not disrupt the recycling cycle. To our knowledge, the bags advertised as compostable are only compostable under industrial conditions incompatible with recycling in France in 2022. We are constantly looking for the least environmental impact: if you think you know of a better solution adaptable to our activity, we would be happy to discuss it (over a coffee, of course).

Quality - nf

Take the example of an apple: in juice form, exposed to the air, it's likely to oxidize more quickly than in its fresh state. The same principle applies here.

Have you ever smelled the aroma of freshly ground coffee ? This is a sign that a large amount of aromas are released at that moment. Indeed, once the coffee is ground, the carbon dioxide that protected the beans from the air is released, and the contact surface of the coffee with the air is much larger, resulting in a rapid deterioration of the aromas if the coffee is not extracted quickly. We sometimes hear that 30 minutes after being ground, 90% of the aromas are lost . We do not have confirmation of this figure, but we can guarantee you that the difference is perceptible to everyone.

Modularity - nf

The size of the grind , that is to say the grain that is going to be ground, is essential and specific to each mode of consumption. (We will return to this subject in more depth in a future article)
For example, an espresso grind should be much finer than a grind for filter coffee.

However, by purchasing your coffee pre-ground, it will be ground for a single method. Your coffee beans are versatile. Equip yourself with a coffee grinder to grind on demand and enjoy the full potential of your coffee, depending on the time of day and your desires.

Celsius. therefore recommends ordering your coffee beans for the reasons mentioned above. However, if you don't have the equipment to grind your own beans, we offer the option of ordering your ground coffee on demand, based on your preferred method.